Facebook is a social network, not a shopping network, so why should any business spend resources establishing and maintaining a Fan Page on Facebook? (A Fan Page, by the way, is a profile for a business or organization rather than for an individual.) Because even if members have no intention of buying anything on Facebook, the relationships you establish and community you build there can benefit your business in countless ways. Here, are the top 10 ways a Facebook Fan Page can help your business.
Establishes another outpost for your business on the web
Drives Traffic to Your Website
Improves your SEO
Allows you to engage with your community easily and for free
Connects you and your staff directly to your customers and fans
Strengthens customer relations
Provides a breeding ground and platform for brand evangelists
Listening and observing has the potential to improve your business
ROI-related metrics are readily available
Allows you to keep pace with the competition free of charge
Need help setting up your Facebook Fan Page? Talk to GFM social media experts!
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